|By Debbie Wey
Vice President, MLS Administration
A new listing status is now available in Matrix! CarolinaMLS implemented “Coming Soon-No Show” status Jan. 9, 2017. 2016 CarolinaMLS President Maren Brisson-Kuester discusses this new listing status here:
These are the important points you need to know:
- Listings under Coming Soon-No Show status are not “pocket listings.” All CarolinaMLS subscribers can view them.
- Properties under Coming Soon-No Show status are not to be shown. Use Coming Soon-No Show status when you have a signed listing agreement for a property that needs some minor updates (small repairs, new paint, flooring, etc.) before it is ready to be shown.
- The “Listing Contract Date” field in Matrix is now renamed “Marketing Date.” The listing agent will input the Marketing Date (as it is known in North Carolina) or the beginning of the term of the listing (for South Carolina). The listing will automatically convert to Active status on the Marketing Date. The Marketing Date can be no later than 21 days from the date the listing is submitted to the MLS under Coming Soon-No Show status. If the property is ready earlier than anticipated, you can change the status for your listing in Matrix.
- Since these listings are not yet ready to be shown, they are NOT syndicated to public-facing real estate websites. Listings under the Coming Soon-No Show status are accessible to CarolinaMLS subscribers only. Listings in Coming Soon-No Show status must receive seller approval. Use the CarolinaMLS Coming Soon-No Show seller authorization form.
- The listing doesn’t begin accruing Days on Market (DOM) until it moves to Active status.
- Appointments can be made in advance with ShowingTime for the first day of showings. ShowingTime staff has offered this guidance for listing agents:
- If the listing is activated before the date specified, the listing agent can send an announcement to the agents with pre-scheduled appointments.
- If the Marketing Date gets extended and the listing remains in Coming Soon-No Show status, the listing agent must cancel and reschedule all showing appointments before the new Marketing Date. ShowingTime will not “auto-cancel” the pre-scheduled appointments. There is a $1,000 fine to the listing agent for allowing a showing while the listing is on Coming Soon-No Show status.
- Listing agents who wish to withhold showing instructions in confirmation emails until showings start can make this statement in the showing instructions field: “On the day of your showing, check your ShowingTime app for access instructions or call ShowingTime.”
- If an unforeseen circumstance occurs and your listing cannot become Active as scheduled, change the status to Temporarily off Market to prevent it from becoming an Active listing.
- A listing cannot be changed to Coming Soon-No Show status after it has been listed under any other listing status. You’ll have to wait until 90 days have passed before you can re-list the property under the Coming Soon-No Show status.
Questions? Visit www.carolinarealtors.com/coming-soon for more information and resources, and you can read the specific MLS rule changes that occurred with the implementation of Coming Soon-No Show status.